In a previous update to Practice Ignition we allowed you to add a brochure to your proposals. Brochures are a great way to show your potential clients why you’re the best choice for them.
Today we’re taking it up a notch by releasing support for video!
If you’re on a Professional or Scale plan, you can now add videos from Loom, YouTube, and Vimeo directly to your proposals.
Videos are a great way for you to bring authenticity and personality to your client engagement. Here are some ways you can use video in Practice Ignition to your advantage:
You want to scale your business by differentiating yourself and bringing on higher value clients faster.
With brochures you already have complete flexibility over how you tell your story and showcase your brand.
And now with a video recording that speaks directly to your clients …you have a secret weapon to close those bigger, harder-to-win deals.
By adding a video that plays at the start of your proposal, you can:
Entering into a new professional services relationship can be a daunting experience for clients. You want to reassure them that they made the right decision.
By adding a personalised recording that plays right after your client accepts your proposal, you can:
It’s completely your choice what to include, but with the power of video you can make a potentially stressful onboarding process effortless for your new client.
It’s natural to focus effort on new clients, but video offers the perfect opportunity to nurture your most valued client relationships too.
A renewal is a perfect time to show a client what they mean to you, and to grow the relationship by increasing the services they use.
Building strong relationships with existing clients can make your revenue-generating efforts more efficient and help boost your bottom line.
By adding a personalised recording at the start of your proposal, you can:
Or why not add a video after your client accepts your renewal proposal to celebrate another year together?
All the information you need for getting started with video is available right here on our Support Site.
As always, we welcome your feedback and look forward to improving Practice Ignition with each new release! Stay tuned - Onwards and Upwards!
Repeat offender at global software startups with the scar tissue to prove it. Fuelled by coffee and spice, when Steve isn’t parenting his beloved products, he’s hanging out with family either at home or somewhere under the sun.
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